BRANDHIT MARKETING SUMMIT: A HIMSS EVENT
Nashville, TN - MAY 7 - 8, 2018
Kindra knows the challenges executives, top performers and brands experience as they try to capture attention in a crowded marketplace. Kindra has been a Vice President of Sales for a multi-million dollar enterprise, national champion storyteller, 2014 Storytelling World Award recipient, a former board member of the National Storytelling Network, and she earned her Master’s Degree in Organizational Communication and Management conducting original research that examined the role of storytelling in organizational socialization.
Kindra has worked with innovative brands like ConAgra, Stryker, Rodan & Fields and Hilton Hotels to use the irresistible power of storytelling to capture attention and connect in a distracted marketplace. Kindra has become a conference favorite for her clients who invite her back for consecutive annual events. Her presentations include revealing research, eye-opening case studies and, of course, stories attendees will remember and retell long after the event ends. Audiences leave inspired and motivated to apply Kindra’s actionable content.
Kindra lives in Phoenix, Arizona with her husband, young son and daughter. When she is not traveling around the world speaking, Kindra can usually be found at spin class or at home with the family. And while she’ll never win a bake sale—she’s a welcomed guest-reader in her kids’ kindergarten and preschool classes.
The shift from a transactional economy to a connected one has people scrambling; when surveyed, companies admit they believe a substantial portion of their revenue is under threat as a result. Businesses, brands, sales forces, marketing teams and leaders at all levels are desperately trying to capture attention and resonate with consumers who expect more. Is there a secret weapon? A silver bullet to humanize and connect? Yes. The answer is strategic storytelling.
The problem? In its rapid rise in popularity, “storytelling” has been reduced to unactionable jargon. Everyday businesses and individuals miss critical opportunities to connect with their elusive audiences in powerful and profitable ways because they lack a storytelling skill. Until now.
Kindra Hall has spoken on storytelling around the world and across industries to equip audiences with this essential skill for success in a connected economy. Far from jargon or fluff, Kindra’s approach to storytelling is razor-sharp and immediately actionable. The result: Using Kindra’s blueprint for effective storytelling, attendees leave empowered and equipped to close more sales, build better relationships, or blow up their brands by leveraging the irresistible power of their stories.
In order to leverage the findings of the Irresistible Power of Storytelling presentation, attendees will break into peer-to-peer clusters moderate by a subject matter expert to discuss how they could apply these techniques to the four key pillars of the BrandHIT conference: