Never have there been more complexities in communicating to technology purchase influences in this sector. The conference will balance communications strategies for selling broad-based enterprise technology, with the messaging nuances for HIT specific platforms, devices and services. Attendees will learn how to pair messaging for each stage of the buying journey with the buying personas being targeted.
Sessions will focus on:
Content Analytics and Delivery
Face to Face Events
Customer Experience & Post Digital Engagement
Sign up to get the latest information on upcoming events.