BRANDHIT MARKETING SUMMIT: A HIMSS EVENT

Las Vegas, NV
June 15-16, 2017

From Zero to Hero: How to Become a Content Marketing Machine

June 15, 2017
1:30pm - 2:00pm
Encore Ballroom 4-8

In this session, you learn how to increase your sales pipeline by creating a powerful inbound marketing strategy. TeraRecon's marketing team started with blank slate in late 2015 and built a content driven, digital marketing organization based on personas, life-cycle stages and educational content to increase the sales pipeline by nearly 20% in just one year. Use the lessons learned by TeraRecon's team to help you reach your marketing and sales goals quickly and more efficiently.

Speakers

Brianna Smith

Integrated Marketing Manager
TeraRecon

Lindsay Fleming

Vice President of Marketing
TeraRecon

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