BRANDHIT MARKETING SUMMIT: A HIMSS EVENT

June 15-16, 2017 | Las Vegas, NV

Michael Gaspar

Program Manager, Social Media
HIMSS Media

Living at the intersection of digital health, social media, content marketing, and storytelling, Michael Gaspar is an award-winning social media program designer whose passion stems from unearthing the underlying humanity within digital engagement. As the Program Manager of Social Media for HIMSS Media, he has dedicated the last five years to demystifying the science of social technologies to better serve the digital health community – employing web analytics, social advertising, brand engagement, content marketing, influencer strategies, and thoughtful graphic design to delight, inform, and move audiences to action. From concept to execution, millions from the digital health community have encountered his work through the collective HIMSS Annual Conference, HIMSS North America, HIMSS Media event, and HIMSS Media publication social media footprint.

Michael has been a featured speaker with the American Marketing Association, Public Relations Society of America, Northern Illinois University, and DePaul University.

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