BRANDHIT MARKETING SUMMIT: A HIMSS EVENT

NASHVILLE, TN • MAY 7 - 8, 2018
Health IT MarketingSummit

Learn More
May 7-8, 2018 | Nashville, TN

Avoiding the Perils of Aligning Marketing & Sales Strategy

May 8, 2018
2:45pm - 3:15pm
Grand Ballroom 2-3

Some of the greatest business battles in history have been as a result of the sales and marketing departments being out of sync on messaging and go-to market strategy. In this case study you will learn how Optimum has brought both organizations together in building trust, creating content, mitigating mistakes and getting management buy-in by documenting ROI through increased sales.

Air Presto Flyknit Ultra

Speakers

Larry
Kaiser
Vice President of Marketing
Optimum Healthcare IT

Get Updates

Sign up to get the latest information on upcoming events.

 

Subscribe