BRANDHIT MARKETING SUMMIT: A HIMSS EVENT
Nashville, TN - MAY 7 - 8, 2018
Some of the greatest business battles in history have been as a result of the sales and marketing departments being out of sync on messaging and go-to market strategy. In this case study you will learn how Optimum has brought both organizations together in building trust, creating content, mitigating mistakes and getting management buy-in by documenting ROI through increased sales.
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