BRANDHIT MARKETING SUMMIT: A HIMSS EVENT

NASHVILLE, TN • MAY 7 - 8, 2018
Health IT MarketingSummit

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Nashville, TN
May 7-8, 2018

Investigating Best Practices & Trends in HIT Content

May 7, 2018
10:00am - 10:50am
Grand Ballroom 2-3

HIMSS Media has partnered with the prestigious Content Marketing Institute (CMI) on a joint survey to determine how healthcare technology marketers are leveraging various content marketing techniques to engage their key buying influencers. This extension of CMI’s 8th annual content marketing survey will enable you to:

  • Gain new insight into key content marketing trends in the healthcare IT sector
  • Identify best practices HIT content marketers are using to reach healthcare decision makers
  • Get a glimpse into what distinguishes top performing HIT content marketers from their peers

 

Speakers

Cathy McPhillips

Vice President, Marketing
Content Marketing Institute

Janet King

Senior Director, Market Insights
HIMSS Analytics and HIMSS Media

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