BRANDHIT MARKETING SUMMIT: A HIMSS EVENT
LAS VEGAS, NV - JUNE 15 - 16, 2017
Technology is seeping into every area of our lives. Privacy is a flimsy throwback to a bygone age. How are organizations today creating services for a world with two million apps? Take a look at how the interface for our personal experience has shifted from a command line through Windows, to browsers, applications, and wearables. We start in a world after AI and voice assistance and transcend through the feedback loops of habitual behaviors and omnipresent content. This session explores the history of the user interface, software, and digital services and catapults brands into 2030, when personalization drives experience and we download “habits” and “environments” and brands compete for access to our life.